SLEEVE PACKAGING

Aurora Chocolate was looking to refresh their packaging because they wanted something more eye cataching on the shelves. I designed this bold, bright, fun and energetic design with a heavy illustrative type element.

I really enjoyed playing with the saturation and the scale on this packaging. These were created in a series of three flavours, with a cohesive palette to connect buyers to this overall brand.
{concept design}

Sketched in Procreate, designed in Illustrator, mockups in Photoshop.